Jumbo-Visma will sport a darker new look at this year’s Tour de France, with the Dutch team opening a fan vote to decide on their jersey design during the July Grand Tour.
The team, who usually run in a yellow kit with black and red accents, made the decision this year to run the Tour in a black jersey, with yellow reduced to an accent color. The move comes after discussions with Tour organizer ASO as the team seeks to avoid a clash with the race leader’s yellow jersey.
“Since the last edition of the Tour de France, we have been in talks with the ASO organization. Out of respect for the yellow jersey, we and our main sponsors Jumbo and Visma wanted to think about the adaptation of our jersey”, declared the General Jumbo-Visma. director Richard Plugge.
“It presented us with a great challenge. We took the opportunity to involve cycling fans in our team like never before. Thus, the ‘ninth’ man will be at the start of Brest with our team of eight.
Fans can choose from three different models, including “the black bee”, “the quick rebel” and “the transition”. All three feature a largely black and gray color scheme, with fan names to be added later as part of the design.
Voting is open until April 15 on the Jumbo-Visma website, with designs available for purchase from April 19 to 28. The winning design is expected to adorn Primož Roglič, Wout van Aert and their teammates when they rode in Brest on June 26.
This is far from the first time that a team has changed its look for the Tour de France. In 2008, Saunier Duval switched from his yellow kits to a whiter version, although their race is better known for the positive tests of Riccardo Riccò and Leonardo Piepoli.
During the 1990s and 2000s, ONCE and Mercatone Uno went from their usual yellow jerseys to pink outfits, with Alex Zülle and Joseba Beloki both stepping onto the Spanish team’s podium, while Marco Pantani won the stage of Ventoux in 2001 dressed in pink. .
Further in the history of cycling, Kas went from yellow to blue during the two passages of the sponsor in the peloton.